The "Hey, it's the box office report" Thread.

[ROC]

Since I'm semi-obsessed with box office numbers as well as semi-obsessed with how smart/stupid audiences are about their taste in movies, let's see the estimates for this weekend's box office:

Rank Title Weekend Gross

1 High School Musical 3: Senior Year (2008) $15M $61.8M

2 Zack and Miri Make a Porno (2008) $10.7M $10.7M

3 Saw V (2008) $10.1M $45.8M

4 Changeling (2008) $9.41M $10.1M

5 The Haunting of Molly Hartley (2008) $6.01M $6.01M

6 Beverly Hills Chihuahua (2008) $4.75M $84.1M

7 The Secret Life of Bees (2008) $4M $25.3M

8 Max Payne (2008) $3.7M $35.6M

9 Eagle Eye (2008) $3.4M $92.5M

10 Pride and Glory (2008) $3.26M $11.6M

A big deal was brought up about the underwhelming performance of Zack and Miri, and it opened poorly (along with everything else) on Friday due to it being Halloween night. And sadly, it's the lowest grossing opening weekend for a Rogen-starring flick ever. Still, this is Smith's milieu of delivering a movie that makes $11 mill or so in opening on its way to a $25/$30 overall, and I don't see that as a bad thing.

But like Beatnik would say, just fuck the Weinsteins.

EDIT: Oh, I'm sure this is obvious, but first one is the weekend gross, second is overall. >_>

Edited November 2, 2008 by ROC

[Ananas]

For the record, "Zack and Miri Make a Porno" cost $25 million, much of which I imagine was Rogen's salary.

Oh, and fuck the Weinsteins.

[Gabriel]

Opening a film on Halloween night is not a good idea unless it is a horror movie or halloween themed film that you can market as the big happening for people.

Kind of like, if Saw V opened on the 31st, it would have done decent numbers. Market it as the thing to do before all the parties start... or something like that... or even work alongside certain theatres to make it a party unto itself. Giveaways, dressing up, promotionals and all the such.

A comedy, opening on Halloween night though... like a lamb to the slaughter.

I have a feeling that Zack and Miri will turn out fine after all is said and done... but it's still a little disappointing to see that number.

[ROC]

Oh, I'm sure this will amuse the Bruce Campbell fans, but My Name is Bruce opened on 1 screen to a gross of $18,800. That gives it the highest per-screen average of the week, even though the movie's most likely opening in only around 15 markets or so. Still pretty cool.

[tristy]

It's sad that Beverly Hills Chihuahua is in the range to make $100 Million.

[Gabriel]

Oh, I'm sure this will amuse the Bruce Campbell fans, but My Name is Bruce opened on 1 screen to a gross of $18,800. That gives it the highest per-screen average of the week, even though the movie's most likely opening in only around 15 markets or so. Still pretty cool.

I really can't wait to see that bloody movie.

Worship the Chin.

[TGC]

You should add number of weeks in release from here on out. I know when I go to BoxOfficeMojo every Monday it's one of the things I look at.

[ROC]

You should add number of weeks in release from here on out. I know when I go to BoxOfficeMojo every Monday it's one of the things I look at.

I shall. I didn't know if adding all the unformatted box office details would fly so well. >_>

[ROC]

Here's the big long indecipherable BOM report...for Teej. >_>

In italics is the weekend gross, in bold is the total gross.

TW LW Title (click to view) Studio Weekend Gross % Change Theater Count / Change Average Total Gross Budget* Week #

1 N Madagascar: Escape 2 Africa P/DW $63,500,000 - 4,056 - $15,656 $63,500,000 - 1

2 N Role Models Uni. $19,251,000 - 2,792 - $6,895 $19,251,000 - 1

3 1 High School Musical 3: Senior Year BV $9,293,000 -39.3% 3,464 -162 $2,683 $75,707,000 $11 3

4 4 Changeling Uni. $7,281,000 -22.1% 1,855 +5 $3,925 $20,587,000 - 3

5 2 Zack and Miri Make a Porno Wein. $6,521,000 -35.2% 2,735 - $2,384 $20,933,000 - 2

6 N Soul Men MGM/W $5,610,000 - 2,044 - $2,745 $5,610,000 - 1

7 3 Saw V LGF $4,200,000 -56.9% 2,829 -255 $1,485 $52,320,000 $10.8 3

8 5 The Haunting of Molly Hartley Free $3,490,000 -35.6% 2,576 -76 $1,355 $10,235,000 - 2

9 7 The Secret Life of Bees FoxS $3,125,000 -22.1% 1,481 -130 $2,110 $29,938,000 $11 4

10 9 Eagle Eye P/DW $2,594,000 -25.5% 1,407 -600 $1,844 $96,401,000 $80 7

A few other random grosses. For the devout following of horror musical fans, Repo! The Genetic Opera opened with around $52,000 in 8 theatres. And JCVD made a not too bad $23,300 in 2 theatres.

GO JEAN CLAUDE. NO STRAIGHT TO VIDEO HERE!

[Gabriel]

I am disgusted at the lack of push behind Repo!... Bousman literally made the studio a shit ton of money with something that a lot of people didn't think would catch on... and he comes back with something that could very well have done the same thing, and they open it to a handful of theatres and nobody but the die hards actually know what the fuck it is.

That said... when you get a chance, go see it. The soundtrack is amazing, and that alone is worth seeing the movie for. Add to that the ridiculously awesome cast and visuals, and you've got something that would have been a big money maker had it been promoted properly.

[Ananas]

Considering that the hardcore genre following horror has netted the film a good but not outstanding $8,500 per screen average in extremely limited release, I'd say there's little reason to believe an expensive promotional campaign for a wide release would have done the project's bottom line any favours. Horror fans will find it on DVD; if it's worth finding.

[ROC]

Considering that the hardcore genre following horror has netted the film a good but not outstanding $8,500 per screen average in extremely limited release, I'd say there's little reason to believe an expensive promotional campaign for a wide release would have done the project's bottom line any favours. Horror fans will find it on DVD; if it's worth finding.

It was actually worse than that. BOM says it's a $6,711 screen average.

Also, this weekend was the fucked up "let's open all these horror movies after Halloween" weekend as the House remake debuted to roughly $333,000 on 300something screens.